Lotte Hi-Mart is operating the ‘3rd Innovative Product Experience Center’ where you can experience domestic small and medium-sized start-up products exhibited at CES 2022 from the 15th to the 23rd. [Provided by Lotte Hi-Mart]
[Herald Business = Reporter Oh Yeon-joo] Lotte Hi-Mart announced on the 13th that it will operate the ‘3rd Innovation Product Experience Center’ where you can experience domestic small and medium-sized start-up products exhibited at the 2022 World Consumer Electronics Show (CES).
The exhibition, which will be held from the 15th to the 23rd, has a 96-square-meter (about 30 pyeong) booth at the Lotte Hi-Mart World Tower in Songpa-gu, Seoul. Experience 15 products and services, including products that participated in ‘CES 2022 KOTRA Integrated Korea Pavilion’ and winners of the ‘CES 2022 Innovation Award’, and introduce the AI robot ‘Hey-Bot’ can also receive
In the ‘3rd Innovation Product Experience Hall’, it was decorated with a focus on Sleep Tech, which was noticed at CES 2022. Sleep Tech is a home appliance that diagnoses sleep status and helps improve sleep quality. ‘Smart String Mattress’ from ‘Anseal’, which provides optimal cushioning by detecting body shape and weight with a mattress sensor, and ‘gosleep’ from ‘Nyx’, which induces sleep using lighting, wind, and aroma, etc. You can experience various idea products.
In addition, health care and edutech home appliances such as ‘dot stand’, a monitor stand that prevents ‘big neck syndrome’, and ‘Vboard’ that can use the screen as an electronic blackboard will be introduced. After the event, Lotte Hi-Mart plans to provide an opportunity to enter stores by synthesizing consumer reactions and Lotte Hi-Mart MD evaluation.
Lotte Hi-Mart will operate the ‘3rd Innovative Product Experience Center’ from the 15th to the 23rd (9 days) where you can experience domestic small and medium-sized start-up products exhibited at CES 2022. Models are using VR (virtual reality) devices to experience a virtual Hi-Mart store. [Provided by Lotte Hi-Mart]
In addition, you can experience the ultra-realistic metaverse, which was introduced at CES 2022 by ‘Calibus’, a subsidiary of Lotte Information and Communication. Wear a VR (virtual reality) device to experience various stores and products such as ‘Virtual Store (Lotte Hi-Mart)’, ‘Virtual Fitting Room (Lotte Duty Free Shop)’, and ‘Virtual Theater (Lotte Cinema)’ and become a virtual employee ‘Digital Human’. ‘ can also be found.
Seo Kang-woo, head of Lotte Hi-Mart’s product division, said, “We plan to continue to provide new experiences to customers and opportunities to expand sales channels to small and innovative companies by introducing an experience hall prepared with entries from various world fairs in the future.”
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